SOPHIA PARASKEVA

SOPHIA PARASKEVASOPHIA PARASKEVASOPHIA PARASKEVASOPHIA PARASKEVA
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SOPHIA PARASKEVA

SOPHIA PARASKEVASOPHIA PARASKEVASOPHIA PARASKEVA
  • Home
  • Marketing
  • Production
  • Presenting
  • Podcasting
  • Writing

Marketing & Communications

I have always chosen to work with companies and brands I truly believe in. Passion, shared vision and values form the foundation of a successful and lasting cooperation.

expertise

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Strategy

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Branding

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Marketing

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PR & Events

Brands

mixed-use developments in portfolio

Cybarco Development

Trilogy Limassol Seafront

Cybarco Development

Sophia Paraskeva marketing manager Cybarco Lanitis Group

The leading luxury property developer in Cyprus, established in 1945 and member of the reputable Lanitis Group.

Limassol Marina

Trilogy Limassol Seafront

Cybarco Development

Sophia Paraskeva marketing manager Limassol Marina Cyprus

 €400 million award-winning superyacht marina combining properties on the sea with dining, shopping, leisure, cultural facilities.

Trilogy Limassol Seafront

Trilogy Limassol Seafront

Trilogy Limassol Seafront

  €350 million high-rise beachfront development offering a unique destination to live, work and play in the city centre.

Akamas Bay Villas

Akamas Bay Villas

Trilogy Limassol Seafront

Sophia Paraskeva marketing manager Akamas Bay Villas Cybarco Cyprus

A gated masterplan development in the most unspoiled and breathtaking part of the island near the protected Akamas Peninsula.

Aktea Residences

Akamas Bay Villas

Aktea Residences

Sophia Paraskeva marketing manager Cybarco Cyprus

Boutique apartment developments in the city centre and just moments from the beach. A sophisticated edge to urban living.

The Oval

Akamas Bay Villas

Aktea Residences

Sophia Paraskeva The Oval Limassol Cybarco Cyprus

Another iconic and pioneering development by Cybarco, the tallest commercial building in Limassol, sold out before delivery.

marketing & communications manager

Cybarco Development Ltd, Lanitis Group, Cyprus (2017 - present)

  • Responsible for the Marketing and Communications of Cyprus’ leading luxury property developer with sales exceeding €200 million in 2018 and €185 million in 2022.
  • Member of the Senior Management team reporting directly to the CEO.
  • Managing an annual budget in excess of €1.5 million.
  • Managing team of two; consulting extended teams on special projects.
  • Key liaison between marketing, sales and business development.
  • Responsible for the branding of Trilogy Limassol Seafront, Limassol Marina and Limassol Greens.
  • Responsible for Cybarco’s 2019 rebrand, its subsequent sustainability project and Trilogy’s launch.
  • Setting and monitoring annual Marketing and PR budgets and strategies for Cybarco, the umbrella brand, and all special projects under investor / shareholder agreements.
  • Across design, production and execution of marketing materials, press, print, outdoor, web activity, SEO, PPC both locally and internationally.
  • Company brand ambassador responsible for corporate image, all networking, media relations, company or third-party events.
  • Responsible for copywriting, social media, photography and videos.
  • Executive producer and host of own podcast "Destination Cyprus".

Limassol Marina Ltd, Cyprus (2008 - 2017)

  • Responsible for the Marketing and Communications of a €400 million mixed-use development, Cyprus’ first superyacht marina: 285 residential properties, 650 berths and 54 commercial units.
  • Member of the Management team, reporting directly to the CEO.
  • Managing a budget of €8 million from 2013 to 2018.
  • Managing a team of two and consulting an operational team of 20 across internal communications, corporate image, crisis management, customer relations and public affairs.
  • Key liaison with the Cybarco property sales team and Camper & Nicholsons Marinas.
  • Responsible for the annual Marketing and PR budget and strategy.
  • Overseeing planning and execution of all international campaigns.
  • Across production of all materials, press, print, outdoor, web activity, SEO and PPC in all markets.
  • Responsible for networking, media relations and all events, including the branding and launch of the Limassol Boat Show.
  • Responsible for all company copywriting and social media platforms.
  • Founder and editor of the annual “Onboard” magazine.
  • Producer, director and editor of videos and photos.
  • Directly involved in conceptualising and implementing the project’s branding from launch to maturity.  

Production manager

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